OSMRTNICE
stdClass Object ( [id] => 557019 [title] => Spalili neprodanu odjeću i modne dodatke u vrijednosti 230 milijuna kuna, evo i zašto! [alias] => spalili-neprodanu-odjecu-i-modne-dodatke-u-vrijednosti-230-milijuna-kuna-evo-i-zasto [catid] => 305 [published] => 1 [introtext] => [fulltext] =>

Burberry, luksuzan britanski modni brend, spalio je odjeću i modne dodatke u vrijednosti 28 milijuna funti, oko 230 milijuna kuna.

Uprava luksuznog brenda otkrila je da odjeću pale jer žele zaštititi svoje intelektualno vlasništvo i vrijednosti brenda, a ne žele ni da njihovu odjeću nose “pogrešni ljudi” koji su do nje došli na sivom tržištu po preniskim cijenama.

Analitičari kažu kako je dio problema u tome što je Burberry preskup na azijskim tržištima, a posebno na kineskom. Najjeftiniji ruksak stoji 950 funti, gotovo 8000 kuna. 

I dok neki kupci smatraju kako je riječ o logičnom potezu jer tko bi izdvajao toliko novca za Burberry odjeću ako bi je svi nosili, drugi misle kako bi bilo pametnije da su je dali onima kojima je najpotrebnije, prenosi novac.jutarnji.hr.

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Burberry, luksuzan britanski modni brend, spalio je odjeću i modne dodatke u vrijednosti 28 milijuna funti, oko 230 milijuna kuna.

Uprava luksuznog brenda otkrila je da odjeću pale jer žele zaštititi svoje intelektualno vlasništvo i vrijednosti brenda, a ne žele ni da njihovu odjeću nose “pogrešni ljudi” koji su do nje došli na sivom tržištu po preniskim cijenama.

Analitičari kažu kako je dio problema u tome što je Burberry preskup na azijskim tržištima, a posebno na kineskom. Najjeftiniji ruksak stoji 950 funti, gotovo 8000 kuna. 

I dok neki kupci smatraju kako je riječ o logičnom potezu jer tko bi izdvajao toliko novca za Burberry odjeću ako bi je svi nosili, drugi misle kako bi bilo pametnije da su je dali onima kojima je najpotrebnije, prenosi novac.jutarnji.hr.

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Burberry izlog
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ForumODLUKA UPRAVE OMILJENOG MODNOG BRENDA ŠOKIRALA KUPCE

Spalili neprodanu odjeću i modne dodatke u vrijednosti 230 milijuna kuna, evo i zašto!

Piše Daria Bertek
19. srpnja 2018. - 20:20
Burberry izlog

Burberry, luksuzan britanski modni brend, spalio je odjeću i modne dodatke u vrijednosti 28 milijuna funti, oko 230 milijuna kuna.

Uprava luksuznog brenda otkrila je da odjeću pale jer žele zaštititi svoje intelektualno vlasništvo i vrijednosti brenda, a ne žele ni da njihovu odjeću nose “pogrešni ljudi” koji su do nje došli na sivom tržištu po preniskim cijenama.

Analitičari kažu kako je dio problema u tome što je Burberry preskup na azijskim tržištima, a posebno na kineskom. Najjeftiniji ruksak stoji 950 funti, gotovo 8000 kuna. 

I dok neki kupci smatraju kako je riječ o logičnom potezu jer tko bi izdvajao toliko novca za Burberry odjeću ako bi je svi nosili, drugi misle kako bi bilo pametnije da su je dali onima kojima je najpotrebnije, prenosi novac.jutarnji.hr.

#BURBERRY
15. svibanj 2024 12:44